Now in beta — Founding Baker spots open

Good Dough,
Good Day.

The Strava of Sourdough. Professional-grade baker's tools for those somewhere between amateur and world class.

Start Baking See Plans
Our Founder
17K+Instagram Followers
Featured BakerPhiladelphia Inquirer
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500+Restaurant Tech Implementations
Formula Lab

Build formulas like the pros

Real-time baker's percentages across 42+ dough types. Pick a preset or go custom. Dial in your flour blend, hydration, preferments, and enrichments. See every gram, every percentage, every cost — before you touch flour.

Every formula works with commercial yeast or sourdough. One tap to switch. Same precision either way.
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Dough Types
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Flours
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Preferment Layers
Baker's Calculator
Recipe Formula

Your complete formula, calculated

Every ingredient with gram weights, baker's percentages, and costs. A visual timeline showing total, active, and passive time. Levain build formulas. Combined totals. Everything you need to execute, on one screen.

Recipe Formula
Bake Log

Track every bake. See what's working.

Photo-driven bake journal with crust, crumb, and flavor ratings. Rating trends over time. See what you bake most, spot patterns, and watch your craft improve. The formula travels with every photo — not just a pretty picture, but the data behind it.

Bake Log
Flour Intelligence

Know your flour before you open the bag

139 flour products across 27 brands. Protein specs, style matching, pro tips, pricing. Know which flour works for your dough type, what to pair it with, and what it costs — then load it straight into your formula.

Flour Intelligence
Try It

Feel the formula

Drag the slider. Watch the math update in real time. This is what precision baking looks like.

Sourdough Boule — Baker's Percentages
Bread Flour
500g100%
Water
375g75%
Levain
100g20%
Salt
10g2%
Total Dough Weight
985g
Total Flour Weight 500g

42+ dough types. 139 flours. 50 curated formulas. This is just the start.

Open the Full Calculator
And More

Everything a baker needs. Nothing they don't.

Smart Workflow Engine

10 phases from preferment to baking — with timers, stretch & fold intervals, and smart visibility per dough type.

Starter Tracking

Health scores, feeding schedules, and predictive alerts. It's like a Fitbit for your culture.

Preferment System

Levain, poolish, biga, pâte fermentée — calculated grams with dynamic instructions. Stack multiples.

The Bench

Share bakes with real formula data attached. Gram weights, costs, and timings travel with the photo.

Ask a Baker

Ask a question or send a photo. Get real answers.

Baker knows your recipe, your starter health, your kitchen temperature, and deep baking expertise. Send a photo of your dough mid-bake and get advice that's specific to what's happening right now — not a generic blog post.

"The gluten network is building nicely. At 82°F in your kitchen, things are moving faster than the standard timeline. I'd cut bulk about 30 minutes early and keep an eye on that windowpane."
Ask a Baker
By the Numbers

Built like a bakery. Engineered like a startup.

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Technical Specs
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Dough Types
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Flour Profiles
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Curated Formulas
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Lessons
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Workflow Phases
Possibilities

For those somewhere between amateur and world class.

Home Bakers

Your weekend sourdough deserves the same tools the pros use. Now it has them.

Serious Hobbyists

You already obsess over hydration and crumb structure. We built the app that keeps up with you.

Bakeries & Restaurants

Production sessions, multi-batch timelines, cost estimation. Scale without losing the craft.

Pizza Makers

Born from pizza. 4-flour sourdough blends, biga calculations, and the New Yorkipolitan formula.

Pricing

Every baker starts here.

The free tier isn't a trial. It's a real tool. Upgrade when you're ready to go deeper.

Baker
Free

 

Every journey starts here. Full calculator access with core tools.

  • Full baker's calculator
  • Workflow timeline engine
  • Starter tracking
  • Basic bake logging
  • Learn Hub & flour guide
  • 5 community shares/month
Start Baking
Master Baker
$19.99/month

 

Production-grade mastery. Production sessions, cost analysis, and more. Launching soon.

  • Everything in Artisan
  • Production session management
  • Ingredient cost analysis
  • Advanced preferment tools
  • Profile analytics & discovery
  • Verified badge eligibility

Founding Baker — Lock Your Rate Forever

The first 500 Artisan subscribers get founding pricing that never increases. $5.99/mo or $47.99/yr — locked for life. Once they're gone, they're gone.

500
Spots Remaining
From Guest Checks to Greatness

I used to write formulas on guest checks I'd grab from work.

Hydration percentages in the margins. Fermentation times on the back. I was implementing restaurant technology across 500+ restaurants by day and diving into dough by night. Somewhere between those two worlds, I realized the knowledge shouldn't be locked behind a culinary degree or a twenty-year apprenticeship.

Superior Dough is what I wished existed when I was starting out. Real baker's math. Real workflow tools. A knowledgeable friend who's been through it. Not a tech person's guess at what bakers need — a baker's answer to what's missing.

I'm just here to democratize the dough.

Good dough, good day.

Original dough formulas written on restaurant guest checks

Some original formulas. Written on guest checks grabbed from work.

500+ Restaurant Tech Implementations

The greatest thing
before sliced bread.

Your kitchen is enough. Your ambition is enough. The tools are ready when you are.

Founding Baker — 500 spots at $5.99/mo, locked forever

Claim Your Spot